Hoya EnRoute Lens Launch

It’s no April Fools gag, Eye Opticians is launching a brand new lens for safer driving! Because 90% of a driver’s reaction time is due to good or poor vision, our ability to provide high quality eyewear is one of the main factors in making our customers better drivers.

(That’s you!) We demonstrated our commitment to road safety in February, launching the ZEISS drivesafe lens.

Now we’re taking the next step, launching the new Enroute lens from Hoya. Having been designing and manufacturing lenses for over 50 years, Hoya understands the essential importance of driving to eyewear users. Their Enroute lens comes in both single vision and progressive designs and provides a host of benefits to motorists including:

  • Reduced glare and reflections from oncoming traffic and streetlights
  • Better contrast and brightness experience while driving in low light conditions
  • Clear vision in the far distance, the dashboard and in mirrors
  • Easy switching between distances

This makes for a driving experience that is more relaxing, more comfortable and safer. Professionals such as van and lorry drivers can wear the Enroute Pro which, in addition to the above benefits, has a contrast enhancing filter and a lens design that factors in driver vision and viewing distance to the dashboard. This promotes a natural, relaxed driving posture which is important for long haul journeys where the driver must stay in peak condition.

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